Marine Stewardship Council: Certified Sustainable Seafood
The Marine Stewardship Council is an international non-profit organisation established to address the problem of unsustainable fishing and safeguard seafood supplies for the future. Our vision is for the world’s oceans to be teeming with life today, tomorrow and for generations to come. A sustainable seafood market is crucial to making this vision a reality.
We use our ecolabel and fishery certification program to contribute to the health of the world’s oceans. We want to transform the seafood market by recognizing and rewarding sustainable fishing practices and influencing the choices people make when buying seafood. We work with fisheries and businesses around the world to achieve this mission.
What does the MSC label mean? 1. Sustainable fish stocks and
What is the MSC and why is certified sustainable seafood important?
What We Do
The MSC works with scientists, fisheries, seafood producers and brands to promote sustainable fishing and safeguard seafood supplies for the future. We set credible standards for sustainable fishing and supply chain traceability. Organisations meet these standards in order to demonstrate the sustainability of their products. The MSC ecolabel makes it easy for everyone to choose seafood which has been caught by fisheries which care for the environment.
Work with fisheries: We offer fisheries a way to gain recognition and reward for good environmental management. Partnership with fisheries helps create a market for sustainable seafood and offers other fisheries incentives to change…Read More…
Work with seafood brands and retailers: We work with some of the world’s leading retailers, restaurants and seafood brands. Many have placed MSC certification at the centre of their sustainable seafood policies…Read More…
Work with developing countries: Half of the world’s seafood comes from developing countries, where millions rely on fish as a vital source of nutrition and income. We work with partners to give all fisheries equal opportunities to enter MSC assessment…Read More…
Raise awareness with consumers: Find sustainable seafood products
Educate future generations:
Choosing seafood with the MSC ecolabel helps ensure fish for tomorrowYou can trust that seafood with the MSC ecolabel has been responsibly caught by a certified sustainable fishery.
Only seafood from fisheries that meet our strict standard for sustainability can be sold with the blue MSC ecolabel. These fisheries ensure that fish are caught at levels that allow fish populations and the ecosystems on which they depend to remain healthy and productive for the future.
As more consumers, restaurants and retailers choose MSC certified seafood, other fisheries are encouraged to meet the standard.
You can trust that seafood with the MSC ecolabel is correctly labelled
From ocean to plate, MSC certified seafood is handled with care. This means it is correctly labelled, can be traced to a sustainable source and is never mixed with non-certified product.
Anyone who processes, supplies or sells MSC certified seafood must follow the MSC’s requirements for traceability.
We regularly check the supply chain to ensure MSC certified seafood is correctly labelled and from a certified source. Independent DNA testing shows that more than 99% seafood with the MSC ecolabel is correctly labelled.
The MSC Standards
When you see seafood with the blue MSC ecolabel, you can be sure it comes from a sustainable fishery that has met our Fisheries Standard. Businesses trading in these products have met our Chain of Custody Standard for traceability.
Fisheries and seafood businesses voluntarily seek certification to the relevant MSC Standard. These standards meet international best practice guidelines for certification and ecolabelling and were developed through consultation with the fishing industry, scientists, conservationists, experts and stakeholders.
The MSC Fisheries Standard: The Fisheries Standard measures the sustainability of wild-capture fisheries. The Standard is open to all fisheries, including those from the developing world.
The MSC Chain of Custody Standard: The Chain of Custody Standard ensures that the MSC ecolabel is only displayed on seafood from an MSC certified sustainable fishery.
Third party certification: To ensure that certification is credible and robust, assessment to the MSC Standards is carried out by independent, third party assessment bodies.
To ensure that our program remains fit for purpose, the MSC Standards and Certification Requirements are reviewed periodically.